The process fuelling your story
STEP ONE
Select a Plan and Load Up Your Ideas
We want to hear everything. Whether it's pie in the sky concepts or working drafts, use the creative briefs we've created to share your needs
STEP TWO
Next, submit your requests- highest priorities at the top. Your project manager will pick up the top 1 or 2 requests at a time (depending on your package), so be sure your queue is ordered just right.
Prioritise Your Requests
Choose Your Pace
Your content engine
works like this.
Just when you've given up with agencies and consultancies even doing it yourself, you find one (heyyy! that's us!) that operates like an absolute machine. Once you've hit that go button over on our pricing page, your content engine is fired up — and within 48 hours — your all-access pass to world-class content creation begins.
It's all right here.
STEP THREE
Over the next 48 hours, your project manager and writer cooks up your content. Idea to built got you- you're in good hands. So carry with your projects or cross off one of the other 1,000,001 things on your to-do list.
Let The Writing Begin
STEP FOUR
Quality is Key
Once content drafts are complete, you project manager submits each piece for mandatory review before it reaches your eyes.
STEP FIVE
Your Content is Ready
Within 2-3 business days, your content is ready for thumbs up or down. For shorter pieces or urgent requests, you'll get a full draft. For longer pieces, expect a working version
Let's Build
Our starter package. Created for businesses in need of content and documentation support to turn their briefs into optimised, publish-ready, job winning copy.
Within 48 hours of activation, you receive access to your content dashboard and welcome email. From there, you can begin creating and prioritising your project requests as we prep for your kick-off.
Next, you'll meet with your project manager behind your content for a 30min call that walks you through your plan for the month and any answer any queries you may have about the project dashboard. We also provide you with some best practices and resources to help you with project requests.
Ans now you're free to move about the content engine! Flesh out briefs and ship them to the request lane to be picked up by your copywriter, one at a time. Expect around 8 project requests (up to 500 words each) to land for your review each month. This depends on the strategy for the month.
Every time a project request is pulled over for your review, your project manager and copywriter will begin drafting the next request in the queue. Just be sure briefs are loaded in and queued up so our project manager ...doesn't get bored!
Let's Grow
Our value package. Designed for businesses ready to amplify their content. Includes strategic foundational support and ongoing project management support and double the amount of requests.
Within 48 hours of activation, you receive access to your content dashboard and welcome email. From there, you can begin creating and prioritising your project requests as we prep for your kick-off. During our first 1hr team call, we'll get to know your needs and begin formulating your strategy with ongoing weekly calls to help you manage progress and any changes that may come up.
Next up, we'll dive into honing your brand's voice, tone, values and strategy further as we really cement down your strategy and what you want to achieve with idea to built. This foundational resource is presented in week 2 as we gain full alignment on the demand-gen enginer we're about to put into motion together.
By week 3, you can expect a detailed strategy breaking down the project request plan for how we want to set you up for success. The strategy leverages around 16 project requests per month available with this tier.
Every time a project request is pulled over for your review, your project manager and copywriter will begin drafting the next request in the queue. With this tier, we can also assist with repurposing content to help with media and engagements. Just be sure briefs are loaded in and queued up so our project manager ...doesn't get bored!
Project Documentation
Streamline your projects with expertly crafted scopes of work, management plans, schedules, and construction documents that keep your team aligned and your projects on track.
Elevate your bids, proposals, and tenders with expert-crafted content that wins contracts and builds trust—every time
Bids & Proposals
Equip your business with professional invoices, SOPs, templates, portfolio overviews, and competitor analysis that drive efficiency, consistency, and a competitive edge.
Operation Content
Empower your construction and infrastructure business with in-depth ebooks and practical guides that simplify complex topics and give you the tools to lead in the industry.
Thought Leadership
Transform your social media, blogs, newsletters, and email marketing with powerful branding and messaging that connects, engages, and drives results for your construction business
Marketing & Branding
Showcase your expertise with compelling capability statements, insightful case studies, persuasive white papers, and impactful presentations that win clients and elevate your reputation.
Corporate Content
Your full-stack infrastructure content shop.
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Let's Scale
Our full service package, all hands on deck, package. Ideal for businesses looking for support in multiple areas and require close project management support.
Within 48 hours of activation, you receive access to your content dashboard and welcome email. From there, you can begin creating and prioritising your project requests as we prep for your kick-off. During our first 1hr team call, we'll get to know your needs and begin formulating your strategy with ongoing weekly calls to help you manage progress and any changes that may come up. We know you time is vital, we have added the benefit of an on demand project manager to assist with developing project requests as well as additional services that the client may help.
Next up, we'll dive into honing your brand's voice, tone, values and strategy further as we really cement down your strategy and what you want to achieve with idea to built. This foundational resource is presented in week 2 as we gain full alignment on the demand-gen enginer we're about to put into motion together.
By week 3, you can expect a detailed strategy breaking down the project request plan for how we want to set you up for success. The strategy leverages a minimum 20 content requests per month available with this tier.
Every time a project request is pulled over for your review, your project manager and copywriter will begin drafting the next request in the queue. With this tier, we can also assist with repurposing content to help with media and engagements. Just be sure briefs are loaded in and queued up so our project manager ...doesn't get bored! Those 20 project requests?? We'd call'em more like 20+, with wings
With Scale, your support doesn't stop after implementation. Expect a fully dedicated project manager and on demand assistance from your copywriter and content strategist supporting you on the daily to keep you moving forward with your business. Through weekly content pulses, project request tidy ups, weekly calls, quarterly planning, annual reviews, exclusive access to new service with no charge. We mean it when we say it- our story at idea to built is telling yours in the best way we can.
idea to built
Contact Us
'A new way of providing you content and documentation the way you need it' We figured you'd have a few questions. Feel free to reach out to us or book a call to discuss any further questions you may have.
Your burning questions.
We were waiting for that! For starters, you would need to find a project manager which would cost you upwards of $150k per year. Not to mention, our expert content strategist and copywriter working behind the scenes on your behalf – that easily translates into at least $300K of headcount fully vetted, trained and managed by … well … not you!
Aside from that, you may not always have enough work to keep them busy at all times, so you're stuck paying for time you aren't able to utilise. With idea to built, if you don't have any requests for the month. That's fine, pause or cancel your subscription and come back when you're ready... we'll be waiting to help you!
Once subscribed, you're able to add as many project requests to your queue as you'd like, and our project manager will work through each request. Be sure to prioritise your project requests top to bottom so your priorities are worked through first.
Scale is our full suervice tier designed for more complex content needs and enterprise teams, so the actual content count may vary given the custom nature of this tier.
Best in class. Full stop. Our founder and chief project manager has over 12 years experience working within the construction and infrastructure sectors and our copywriting and content strategists and vetted through a 'no joke' evaluation process. Our secret sauce is in assembling a great team in the construction and infrastructure sector as well as written communication, all for your gain. It’s what we hang our hat on.
And with Scale, you’ll have a dedicated team that will work and communicate closely with your team on a weekly basis, we are pretty much an extension of your team just at a much cheaper rate.Don’t worry, we’ve got you. With our Build tier, you’ll have a kick-off call to get started and then you're off to the races. With our Grow tier, you’ll have a comprehensive implementation month. You’ll walk away with a set content strategy and content calendar for your first 60 days. We also offer a la carte options for added support when you need it for our build tier. This includes up to two 1-hour content strategy calls per month for $400 per call on our Build tier, which you can book right from your dashboard.
And with Scale, you’re all set. This tier includes a dedicated project manager and on demand content strategist and copywriter who will dig deep into your brand story and support your content planning and creation on the daily.just at a much cheaper rate.Content lands for your review whenever it is ready – at a minimum, in two business days, and at a maximum, in five business days. You’ll add a due date to every piece of content, and we’ll make sure we deliver on-time, every time. For longer pieces of content (like an ebook), our writers will let you know how long they think it’ll take once they’ve reviewed the brief.
No worries! Leave feedback on the piece – you’ll have unlimited revision cycles to make sure you’re 100% satisfied.
We know you are sick of of dealing with variation and EOT's and just contract admin matters. Idea to built has no variations, we are an open book to what you're requests are. If there are services outside of our list of services, still let us know and let's see if we can assist. We do mean it when we say we want to make it as easy as possible for you.
idea to built offers a ton of flexibility in how you request content via your private client dashboard. Many do so directly via their dashboard using our pre-baked content outlines, others prefer sharing Google docs or even recording a brief video or voice memo for those who prefer to leave all the writing to us. Basically, if it can be linked to or shared in Notion where our content engine lives, it's fair game.
Business Coaches seem to be everywhere at the moment. Business Coaches can definitely assist with growing and scaling your business however they are based on the method of guiding you, telling you and giving you strategies to grow you business. Idea to built is different as we want to do the grunt work for you. We want to help you with the daily tasks and requests that comes with a construction and infrastructure business. That's where we are different, idea to build 'do the work' not 'tell 'you how to do it.
While we’re not writing your personal memoir quite yet, and not super keen on technical instruction manuals, we’re happy to evaluate content formats that fall outside our pre-baked templates. Just submit an inquiry through your dashboard, and we’ll let you know if it falls within our sweet spot. We’re all about customer-led innovation, so our product roadmap includes an ambitious roll-out of new templates frequently, based on your most requested content formats.